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Dixon to oversee business development and promotional strategies
February 6, 2013
By: Tim Wright
Editor-in-Chief, Contract Pharma
Victor Dixon has been appointed president and chief operating officer at Rondo-Pak, a provider of folding cartons to the pharma, biotech and medical device industries. Mr. Dixon will oversee the company’s business development and promotional strategies, focusing on day-to-day operations, as well as growth, market positioning and a new branding initiative. Mr. Dixon has a broad range of both packaging and promotional experience. Most recently, he served as president, chief executive officer and operating partner for Brandstir, a mobile marketing specialty firm that links printed packaging and digital content with smart phones. Prior to this, he spent three years with Catalent Pharma Solutions as vice president and general manager of Printed Components, and served as president and chief executive officer of Cortegra Group, Inc. “I am grateful to be joining the team at Rondo-Pak at such an exciting time for the company,” said Dixon. “I look forward to taking part in the continued progress and industry leadership that this company has exhibited for decades.”
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