Systech International has appointed Darryl Brown vice president of global strategic marketing. Mr. Brown will focus on growing the company’s brand and international marketing team.

“As a consultant to our business since 2014, Darryl has brought tremendous value to the organization’s rebranding and positioning effort,” said Robert DeJean, chief executive officer, Systech.  “Darryl has an uncanny ability to understand the commercial value of a technical solution and establish an adaptive go-to-market strategy for it.”

Under Mr. Brown’s direction, the company recently rebranded globally and re-aligned its product suite, restructured its marketing division and launched targeted campaigns in response to dynamic global market opportunities.

In 2014, the company experienced double-digit growth and a record number of new customer contracts. This year is also shaping up to be a high growth year due to expanded demand for its supply chain solutions that address the needs of enterprise serialization, track and trace, authentication and anti-counterfeiting.

Mr. Brown is a well-established, industry-recognized strategic marketing and product executive with more than 20 years of international B2B and B2B2C manufacturing supply chain security, cloud (XaaS), applications, hosting, security, communications, IP and IT experience.

Prior to joining Systech as an executive, Mr. Brown consulted with the company under the auspices of his own consulting company, MyPropHead LLC.  Most recently, he represented Appcore, LLC, a cloud automation software company (IaaS), as senior vice president, sales, marketing and product management.