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Veeva Launches New CRM Service Center for APAC

Enables life sciences companies to eliminate silos among customer-facing teams, delivering a streamlined, customer-centric experience.

Veeva Systems has launched Veeva Vault CRM Service Center for inside sales, contact center, and hybrid reps in APAC.
 
 Supporting inbound and outbound engagement across channels, Vault CRM Service Center enables life sciences companies to eliminate silos among customer-facing teams, delivering a streamlined, customer-centric experience. Service Center is part of Veeva Vault CRM Suite along with Vault CRM for sales and Campaign Manager for marketing.
 
More than 15 companies are already live on Vault CRM since its release in April 2024 to all new customers. Veeva CRM migrations will begin for smaller customers later this year. Some larger customers are planning to start their migration programs in early 2025. The first large global top 20 biopharma is expected to complete its migration to Vault CRM by the end of 2025.
 
“Veeva Vault CRM, Service Center, and Campaign Manager form the core of the Veeva Vault CRM Suite, an industry-specific suite of cloud applications that brings together sales, marketing, medical, and service to enable true customer centricity. Along with Veeva Open Data, customers can access high-quality reference data that works seamlessly in the CRM Suite to provide a better customer experience,” said Sudhir Kandarth, general manager, Veeva APAC.

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