Serialization consulting firm Supply Chain Wizard has opened a new UK-Ireland office in London, and a new Latin American office in Miami.

The two newly opened locations are among several new offices worldwide as the company continues to expand its consulting and technology capabilities into additional regions as its customer base expands and diversifies.

Hitesh Varambhia has joined the firm as country head of the new UK-Ireland office, and Marcos Buelvas as principal of the new Latin American office. Mr. Varambhia also serves as director of client success for Europe, the Middle East, and Africa (EMEA) region, and also is overseeing the Asia-Pacific region expansion on an interim basis.

Dedicated to optimizing operations for growth, service and efficiency, Supply Chain Wizard offers strategic innovations in products and services targeting serialization and supply chain transformation initiatives, along with a team of expert consultants providing support toward cost-effective compliance with serialization mandates and post-go-live operational support.

Both Mr. Varambhia and Mr. Buelvas have more than 15 years of experience working on global supply chain programs. Prior to joining Supply Chain Wizard, Mr. Varambhia provided senior-level consulting services to a variety of companies, including Mars, Inc., Eli Lilly & Company, Novartis, Philip Morris International, F. Hoffman-La Roche Ltd., and UCB Pharma AG. Mr. Buelvas spent many years at Deloitte Consulting focused on designing and implementing manufacturing and supply chain transformation efforts, as well as on leading cross-functional manufacturing and supply chain programs. Prior to that, he was a senior engineer with the competitive operations group of General Motors.

“Hitesh and Marcos are welcome additions to our worldwide team of supply chain leaders,” said Evren Ozkaya, founder and chief executive officer, Supply Chain Wizard. “They have the breadth and depth of experience, as well as technical knowledge, needed to help our customers utilize their supply chains to reap competitive advantages as they move toward compliance with upcoming serialization regulations and the digital supply chain transformation that comes beyond compliance.”