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SNBL Appoints BD Executive

Crane to have responsibility for marketing, sales and bizdev efforts at CRO

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By: Tim Wright

Editor-in-Chief, Contract Pharma

SNBL USA has appointed Mark T. Crane as vice president of business development. In this role, Mr. Crane will have overall responsibility for the company’s marketing, sales and business development efforts and will be responsible for driving the growth of SNBL USA’s business model and fostering relationships with new and current customers.

Mr. Crane joins the company from Ricerca Biosciences, where he served as vice president of global sales and marketing. He has held similar positions at Bridge Pharmaceutical, Inc. (formally GeneLogic, Inc.), Quest Pharmaceutical Services, and MDS Pharma Services. He has more than 25 years of industry experience, having held positions in management, business development, and marketing.

“We wanted to bring someone in to focus solely on business development and Mark is a perfect fit,” said Dr. Thomas Beck, SNBL USA president and chief operating officer. “As a seasoned industry executive, Mark’s proven leadership skills will be invaluable as we plan for the coming new year and continue to refine and execute our strategy.”

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